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 Francesca’s expands tween brand by adding 9 new stores to portfolio

Wednesday, May 4, 2022

Francesca’s tween clothing line, Franki, will expand its brick-and-mortar offerings by opening nine new stores in the next few weeks. The brand will have 1,200- to 1,600-square-foot stand-alone stores in malls across the country, in areas such as New Jersey, Pennsylvania, California, Florida, Texas, Georgia and more. 

Franki is in expansion mode with its plans to add new locations to Francesca’s physical footprint. This move complements Franki’s pre-existing pop-up retail shops in Houston and Washington DC, both prime locations that the brand plans to make permanent with their physical growth initiatives in 2022. 

Each of Franki’s new locations will feature elements of experiential retail, with new collections each month that cater to tween girls, and various in-store events. 

Source: Franki – RetailDive
Photo Credit: Franki Shop

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