Levi’s has introduced a long-term growth strategy while also increasing their net revenue growth for fiscal 2022. The brand now aims to increase net revenue by 11% to 13% year-over-year compared to 2021.
“We are emerging from the pandemic a much stronger, more profitable company than we were at the time of our IPO in 2019, having made meaningful progress on executing our strategy and diversifying our portfolio,” said Chip Bergh, Chief Executive Officer of Levi Strauss & Co.
With the right strategy in place, Levi’s will continue their strong momentum in the market and diversify their portfolio to propel the company even further.
Levi’s plans to elevate their brands by integrating unique in-store experiences across all markets for consumers. They will also enhance their omnichannel experience by accelerating store investments. With this, they aim to capitalize on the opportunity to amplify each of their brands to reach new demographics and diversify their portfolio as a whole.
Source: Levi’s – Press Release
Photo Credit: Levi Strauss