Nike, Meijer and Costco have recently been innovators in the retail industry by demonstrating brick-and-mortar growth and adapting new concepts.
Nike has released a new concept that accelerates their omnichannel capabilities. The introduction of Nike Rise is a new idea that is centered around the pulse of sports in specific cities. This concept is very similar to NIKE Live, which uses digital transformation techniques to create a personalized shopping journey in-store. They key difference between the two is the connection to sports and communities that the brand wants to exhibit with NIKE rise.
Nike Rise is the newest addition to the brand’s extensive portfolio in pushing the envelope to combine digital and physical retail. With the intersection of sports and digital in a data-powered hub, consumers will be inspired to get active and experience real-time sports moments in a retail destination. The first store igniting the NIKE Rise innovation is in Guangzhou, China, however, more stores will be introduced globally in 2021.
The American supercenter chain, Meijer, has opened five new stores across the Midwest. The stores offer a state-of-the-art shopping experience for consumers providing multiple ways to shop. With new locations in Wisconsin, Illinois, Michigan and Ohio, the brand offers 600 varieties of farm-fresh produce, 150 USD-certified organic items, a meat department and a pharmacy in each store.
Meijer’s recent digital innovations amid COVID-19 has made their new stores easier to adhere to local protocols and ensure a safe environment for shoppers. Their Shop & Scan capabilities in each store have allowed shoppers to scan barcodes via a mobile app and bag items as they shop. This has ultimately made for a smoother shopping and checkout experience.
Costco Wholesale has seen significant sales growth in June. Net sales came in at $16.18 billion, which was up 11.1% from the previous year. Merchandise sales were also very strong. Executives believe the increase in numbers is a result of COVID-19 and the fueling consumer demand in the height of the crisis. May had also seen significant growth for Costco, with a 7.5% increase in net sales.
About NIKE, Inc.
NIKE, Inc., based near Beaverton, Oregon, is the world’s leading designer, marketer and distributor of authentic athletic footwear, apparel, equipment and accessories for a wide variety of sports and fitness activities. Converse, a wholly-owned NIKE, Inc. subsidiary brand, designs, markets and distributes athletic lifestyle footwear, apparel and accessories. For more information, NIKE, Inc.’s earnings releases and other financial information are available on the Internet at http://investors.nike.com. Individuals can also visit http://news.nike.com and follow @NIKE.
Meijer is a Grand Rapids, Mich.-based retailer that operates 228 supercenters and grocery stores throughout Michigan, Ohio, Indiana, Illinois, Kentucky and Wisconsin. As a pioneer of the “one-stop shopping” concept, Meijer stores have evolved through the years to include expanded fresh produce and meat departments, as well as pharmacies, comprehensive apparel departments, garden centers and electronic offerings. For additional information on Meijer, please visit www.meijer.com. Follow Meijer on Twitter www.twitter.com/meijer or become a fan at www.facebook.com/meijer.
About Costco Wholesale Club
Costco currently operates 786 warehouses, including 547 in the United States and Puerto Rico, 100 in Canada, 39 in Mexico, 29 in the United Kingdom, 26 in Japan, 16 in Korea, 13 in Taiwan, 11 in Australia, two in Spain, and one each in Iceland, France, and China. Costco also operates e-commerce sites in the U.S., Canada, the United Kingdom, Mexico, Korea, Taiwan, Japan, and Australia. For more information about the company, visit www.costco.com.