Rockin’ Jump opened at Santa Maria Town Center during the late summer of 2017. And since then, the trampoline park has leveraged plenty of excitement among the community!
Their official grand opening was held under previous management. However, when SREG took over SMTC, we incorporated Rockin’ Jump in many parts of our marketing program, to help gain maximum awareness and exposure to the trampoline park and all their offerings.
One of our first efforts for tenant sponsorships with Rockin’ Jump was during our Safe, Happy and Healthy event in January 2019. The event featured food trucks, demos from local businesses, carnival games and more. Rockin’ Jump had a booth set up with a prize wheel and distributed free passes to those who attended.
Rockin’ Jump was also featured during our Valentine’s Day event in 2019, where they were able to successfully promote their own Neon Nights event, which was incredibly popular and well attended.
Downtown Fridays was yet another sponsorship we used as a part of our SMTC marketing initiative. SMTC had a booth at the downtown event during the spring and summer months. Any tenant at the mall could take advantage of that and utilize the booth to promote their services, products and more.
Rockin’ Jump took the opportunity to use the booth several times. They connected with community members, while using a prize wheel to hand out free prizes and passes.
Rockin’ Jump has been a part of various other events during our tenant activation process and marketing program for SMTC. The trampoline park has been a wonderful asset to the tenant mix at SMTC and has surely ignited excitement among the community.
About Rockin’ Jump
Rockin’ Jump headquartered in Pleasanton, CA, is a leader in the indoor family fitness entertainment space. The first Rockin’ Jump Trampoline Park opened in 2011 in Dublin, CA and the company has grown to 39 parks in the U.S., Canada, Thailand and China. Rockin’ Jump is a founding member of the ASTM International Committee dedicated to establishing trampoline park safety standards and makes its guests’ safety its highest priority.
Santa Maria Town Center is an enclosed shopping mall with 600,000 square feet of leasable area. Located in Santa Maria, California, the mall features retailers such as Bath & Body Works, Cotton On, Victoria’s Secret, PINK, Regal, Justice, Macy’s, Kay Jewelers and more! For more information, please visit https://www.santamariatowncenter.com/