
Mall at Johnson City
The Mall at Johnson City offers a strong regional opportunity for retailers seeking a proven, high-performing destination with a broad trade area. Anchored by DICK’S House of Sport, Dillard’s (coming soon), JCPenney, Morris Furniture, and Round1, the center benefits from consistent traffic, a stable trade area, and direct access to a growing employment and education hub. Its strategic location, robust market fundamentals, and established anchor lineup position the property as an ideal environment for retailers looking to expand in a vibrant, resilient market.
- 2011 N Roan St, Johnson City, TN 37601
- mallatjohnsoncity.com

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Key Highlights

The Opportunity //
Why here, why now
The Mall at Johnson City stands as the undisputed retail centerpiece of the Tri-Cities region, drawing over 6.4 million annual visits and outperforming every competing center within a 50-mile radius. With strong tenant performance, deep shopper loyalty, and an affluent, expanding trade area, Johnson City offers retailers a uniquely powerful platform for growth.
National retailers choose Johnson City because they want access to the largest, most consistent concentration of shoppers in Northeast Tennessee. With no comparable enclosed mall for more than 30 miles in any direction, The Mall at Johnson City provides unmatched visibility, frequency, and spending power.
Regional Story //
The tri-cities
A Growing Regional Hub With Strong Income, Population Stability, and Daily Economic Drivers.
Located in the heart of the Tri-Cities (Johnson City, Kingsport, and Bristol) the mall is positioned at the center of a thriving region of more than 530,000 people.
Johnson City anchors this area with its robust medical, educational, and industrial employment base, led by:
- East Tennessee State University
- Ballad Health // 14,000+ employees
- Eastman Chemical
- Domtar Packaging
- Strong mix of local government, medical specialists, and regional service employers.


Area Growth &
Development
A major wave of multifamily development is reshaping the area around the mall.
Universal at Mockingbird Lane delivered its 262-unit apartment and townhome community in 2021, positioned directly next to the Mall at Johnson City. The project includes walkable access, pedestrian connectivity, and direct adjacency to shopping, dining, and the AMC theatre.
A second 210-unit apartment community is planned for the last remaining large development parcel next to the AMC, further strengthening the retail core surrounding the mall.
With nearly 500 total units built or underway immediately around the property, hundreds of new residents now live within a short walk of mall entrances, creating a built-in customer base for daily needs, soft goods, dining, and entertainment.
Hotel & Tourism
HOT SPOT
Deepest hotel bench in Tri-Cities // Johnson City has about 52 hotels, the market area’s largest and most diversified room base in the region.
Cluster of branded hotels around the mall // DoubleTree by Hilton, Courtyard by Marriott, Fairfield Inn & Suites, Home2 Suites, Staybridge Suites, and Hampton Inn, are all within a 2-mile drive of the mall.
Built around long-term tourism and institutional demand // ETSU and ETSU Health, Johnson City Medical Center, and a revitalized downtown hosting more than 150 events per year create year-round university, medical, and leisure demand that naturally anchors in Johnson City’s hotel cluster along the mall and campus corridor.

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